Valassis is the UK’s leading provider of coupon and voucher solutions for a variety of fast moving consumer goods brands, grocery retailers, airlines and publishers.

Coupon & Voucher Redemption Services

Valassis Limited is the UK’s largest coupon and voucher services business, providing innovative and secure solutions for over 300 clients and their thousands of brands. Responsible for handling most of the UK’s coupons and vouchers, Valassis manages at any one time c150,000 live offers and their associated business rules. As a result, Valassis is uniquely positioned to deliver insights on UK consumer promotions and is regularly quoted as an expert in the media. Valassis is actively supporting the market evolution to enable smartphone coupons to be securely redeemed. We provide a proven management service for all discount coupons and vouchers to increase your sales, brand awareness and profit margins.

Call or email us to discuss ways we can help your brand marketing campaigns.

Brand Image

Brand Coupon Solutions

The four key elements to redemption and settlement of digital and paper coupons; Managed risk, simplicity, control and value for money.

Retail Solutions

Retail Coupon Solutions

At Valassis we realise how much our clients have at stake when they outsource the handling of their coupon receivables. That’s why we protect the integrity of every transaction.

Latest News

Consumer appetite for technology
Blog, 17 May, 2017

Technology is playing an increasingly important role in retail and mobile technology in particular is changing the way we plan our shopping and how we carry out our shopping. It’s…


Digital Future

Omnichannel Redemption Solution

VERSO® is an omnichannel managed software solution for real time redemption decisioning at point of sale (POS). It improves coupon performance and provides a secure platform for smartphone coupons.


Digital Solutions

Print @ home is just one of Valassis’ digital solutions

Valassis’ Print@Home solution makes it easy for brands to create flexible, digitally distributed coupon campaigns. Our proven and secure Print@Home solution sets the standard for coupon design for advertiser flexibility and ease, whilst also providing a great consumer experience.



2016 Valassis Consumer Insight

The latest findings from the Valassis 2016 Consumer Research are here!

Download our infographic to read our latest Consumer Insight



UK Coupon Clearing Agency Code of Practice

The UK’s coupon clearing or settlement industry involves several agencies performing financial coupon settlement services on behalf of retailer and coupon issuers. It is an unregulated industry and it involves significant sums of money being transferred between parties. In 2014, 688 million coupons were redeemed with an estimated valued of £2bn.


Omnichannel Redemption

Improving coupon performance and preparing for the era of digital coupons. A thought leadership paper.


Discuss ways we can help your brand marketing campaigns

Call: 01536 445238 or email an enquiry