We can tell you we’re good at what we do until the cows come home. But don’t just take our word for it. Our customers are happy to sing our praises as well.
Have a look below at some of the lovely things they’ve been saying about us:
“We have worked with Valassis on a number of coupon campaigns over the years. They tick all of the boxes for a coupon services provider – they deliver a reliable service, they are extremely professional, they are always available to answer our questions and they really understand coupons. We will continue to work with Valassis, and we are currently looking at their advanced reporting techniques to gain a better understanding of how consumers are responding to our coupon campaigns, to increase the return on our promotional investment.”
Tim Wright, Marketing Director, King of Shaves
“Valassis has a fantastic reputation for providing a competitive and efficient service, and this is exactly what they have delivered throughout the campaign. Having worked with Valassis previously, and having received an excellent service this year, it was easy for me to decide to extend Concha y Toro’s coupon activity with Valassis into 2009.”
Jason Duggan, Marketing Manager, Concha y Toro
“The Grocery market has become a lot tighter since spring last year, and while goats’ milk has seen double digit growth in sales in the last five years this has slowed down through the economic downturn. We saw the opportunity with The Daily Mirror as a chance to assess the use of coupons on our products for the first time, and the results of the campaign have encouraged us to consider coupons as a valuable part of our future marketing activity. Valassis is the leading provider of coupon solutions and we selected them on the basis of their great reputation and their strong relationship with the retailers.”
Mike Hind, Sales and Marketing Manager, St Helen’s Farm
“I knew from previous experience that I could rely on Valassis to provide a high quality of service, and sure enough the account was set up and turned around quickly and efficiently. This was an important campaign for us as the Smooth varieties of honestly... are the first of their kind to be sold in the UK, and I saw coupons as an effective means of encouraging trial and increasing sales. Not only do coupons fit with our strategy of encouraging trial and repeat purchase, they also provide a means of judging the effectiveness of the BBC Good Food Show as a means of distribution. The results will tell us whether or not this would be a good investment of our marketing budget in the future, which is extremely useful given the current economic climate.”
Wayne Gower, Marketing Manager, Evercreech Truly Uniq

“Thorntons is keen to support new brand communications with a mechanic that encourages trial and leads to repeat purchase. This is exactly what Valassis has provided us with. They have used a very professional and efficient approach to set up the coupon service and early signs show the campaign has been successful and has helped drive awareness and trial of Moments across the grocers.”
Roberts, Customer Marketing Manager, Thorntons
“Valassis was recommended to us as a business with a leading reputation in the promotional solutions industry. We have worked with Valassis successfully in the past, but this was our first business to business promotional marketing campaign and we were particularly impressed with how knowledgeable and helpful they were. Valassis explained the entire process to us, providing us with fact sheets and frequently asked questions, and also provided us with a comprehensive database of our key target retailers.”
Chris Burkley, Sales Director, Guylian
“The service we have received from Valassis has been exceptional. They are very professional and are always available to answer our questions. They pay great attention to detail in the creation, processing and reporting of the promotion and are clear and concise in their explanation of every aspect of the campaign. We would recommend their expertise and excellent customer service and will certainly work with them again in the future.”
Joanne Birkitt, Sagatiba Brand Manager, Inspirit Brands
“We decided to work with Valassis as this is a significant development to the Ambassador Programme, and by working with an expert we can be sure that we will enhance our customer service significantly. It’s going to be a lot easier for us to manage a large scale campaign with Valassis handling the end-to-end process, from setting up our account to reporting the redemptions. When you are new to something like this, it’s a good idea to work with someone like Valassis because they really support you through every step of the process.”
Marcus Cederstorm, Marketing Assistant, Naty
“For us, we find the use of coupons a way of getting information out to people who might like the opportunity to know a bit more about the product. Working with Valassis has allowed us to reach a wider audience, especially as we are looking to put the product into more supermarkets later in the year. We chose Valassis because they are the best known company in the business, and everything has worked out very well. Coupons carry that ‘feel good factor’ and when you give them to someone they seem genuinely pleased.”
Amanda Streatfeild, Marketing Director, Denhay Farms Ltd