Email Marketing Campaigns

Email Marketing Campaigns

Deliver offers direct to your customers’ inbox

Valassis offers a complete service from design, database development, email coupon broadcast through to redemption management and reporting.



STEP 1 – Capture data via a simple branded landing page allowing you to grow your database.
STEP 2 – Print@Home coupon links are emailed directly to your customers’ inbox.
STEP 3 – Stay updated; log-in to your dynamic campaign dashboard to view real-time data.

Valassis’ end-to-end solution delivers your online coupon campaign with minimum fuss and maximum results.

Our proven and secure Print@Home solution allows personalised coupons to be sent in line with your campaign parameters, giving you full control and peace of mind that Valassis will continue to provide a great customer experience.

There are many benefits to Valassis Email Marketing Campaigns

  • Complete service from landing page build, email broadcast to full reporting and management
  • Control and flexibility
  • Speed to market
  • Fully branded customer journey
  • Great for tactical campaigns

Experience it for yourself.

Click here to try the customer journey for yourself, from sign up on a landing page where you input your information, through to receiving the personalised email and being able to print off your own voucher.

Added Valassis Value

With each campaign you will be issued with a secure log-in to our campaign manager dashboard with customisable data set. At the basic level, you will have at your fingertips up-to-the-moment statistics on:


  • Number of sign ups
  • PINs used
  • PINs remaining
  • Average sign ups per day
  • PIN allocation by day
  • PINs used in the last 24 hours/7 days/30 days
  • Conversion rate
  • Email bounce rate
  • Email open rate

To assist your user analysis, you will also have the option to view the 5 top referrers to your landing page on a daily/weekly/monthly basis and you will be able to understand what browsers, devices and device models your customers are using. These are just some of the ways that we are looking to help you grow your understanding of your customer model and redemptions.

Flexible Campaigns

Don’t need a landing page as you have your own data? No problem, we will just send out the email and process the offer for you! We can tailor this process to create the best fit possible for your campaign.

Give us a call and find out how Valassis can help you run your campaign as simply and hassle free as possible.

Call us on 01536 445238






Discuss ways we can help your brand marketing campaigns

Call: 01536 445238 or email an enquiry