Getting to grips with digital devices – latest stats

Blog, 20 Sep, 2017

Consumers now spend more time with digital than with any other major media. That’s according to a survey by Valassis US that identified key consumer trends. They now spend over…

Consumer coupon experience

Blog, 13 Sep, 2017

It’s important to understand that consumer experience is key to any promotion’s success. Yes, data does tell us that consumers are willing to sacrifice some level of anonymity and time…

New Valassis Survey: Consumers Prioritise Savings in Age of Convenience

Blog, 6 Sep, 2017

Shoppers not only want convenience in an age of home delivery and online shopping, but they prioritize saving – making time to uncover the best deals both online and offline….

Half of UK SMEs are passing up SMS marketing opportunities

In the news, 30 Aug, 2017

When it comes to marketing opportunities, around 98 per cent of branded or business-related texts are opened by mobile users, and 90 per cent are read within three minutes of…

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