Independent Trade Activation
Persuade independent retailers and convenience stores to stock your product
See how it works
Watch our video to find out how you can influence independent retailers and convenience stores to stock your product with attractive discounts.
A simple solution to increase reach and engagement
Valassis orchestrates the whole process
and tracks the interaction at each step so
you can see your products’ path to shelf.
One Code Connects
A single, unique voucher code connects your sales force, the retailer, and wholesaler, tracking how your products get to shelf.
Redeemable in store or online
Give the retailer the choice of using a secure paper voucher in store at a wholesale outlet, or redeeming the promotion digitally if they take delivery of stock
Valassis's solution bridges digital and offline interactions, providing business intelligence however the independent retailer chooses to engage.