Your Goals

Identify Your Customer

Discover who is buying your products and create meaningful relationships with them

Intelligent and compelling promotions to create first party data and power your marketing ecosystem

FROM UNKNOWN TO KNOWN CUSTOMERS

Get customers to raise their hands, tell you who they are and give you permission to start a conversation with attractive offers and promotions.

Netword distribution

UNDERSTAND WHAT MOTIVATES YOUR CUSTOMERS

Use survey functionality to find out customers’ preferences and build a fuller picture of the customer profile. Use redemption data to understand where and how they’re buying your products as well as their preferred price points.

POWER YOUR FUTURE MARKETING ACTIVITIES

Build connections with customers who’ve identified themselves to you with ongoing engagement programmes and use first-party data acquired to build out lookalike audiences and target more relevant prospects.

Remove obstacles

Case Study

This leading snack provider integrated the Valassis platform into their digital channels to give away a free product, capturing customer details in the process.

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