Insights & Reporting
Live dashboards, tailored analysis and the ability to track to the point of purchase
Measure the performance of your promotions with available data on where, when and how a promotion was activated and redeemed.
Connect your chosen customer platforms with your redemption data to drive effectiveness and efficiency linked to purchase behaviours.
Evolve your promotional marketing strategy and improve the accuracy of budget planning based on promotion performance.
To the point of purchase
Create data that tracks shopper engagement with your product from engagement to the point of purchase, connected by Valassis powered promotions.
Valassis measures the effect your promotional activity has on sales while revealing why your campaign is successful.