Our Services

Insights & Reporting

Live dashboards, tailored analysis and the ability to track to the point of purchase

Track a promotion from engagement to usage to understand a shopper's path to purchase

Quantify

Measure the performance of your promotions with available data on where, when and how a promotion was activated and redeemed.

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Integrate

Connect your chosen customer platforms with your redemption data to drive effectiveness and efficiency linked to purchase behaviours.

 

Optimise

Evolve your promotional marketing strategy and improve the accuracy of budget planning based on promotion performance.

VALASSIS 2018 DATA
279M
Sales powered by Valassis
19,540
Retailers connected to Valassis
>100 GS1
Promoted through Valassis promotions

To the point of purchase

Create data that tracks shopper engagement with your product from engagement to the point of purchase, connected by Valassis powered promotions.

The Valassis Difference

Valassis measures the effect your promotional activity has on sales while revealing why your campaign is successful.

ON YOUR BRAND
Valassis' platform powers the promotions, but shoppers experience brand journeys designed with you.
OPEN TO INTEGRATION
Connect via API with your chosen data and reporting tools, using your data your way.
FLEXIBLE FOR YOU
Work with our consultants to define the right reporting approach for your campaign.
BETTER WITH EXPERIENCE
The value of your data grows as you engage with more shoppers. We’ll help you get the most out of that.

Case Study

FMCG leader reduced operational complexity with redemption modelling

Learn More
SELL MORE AND MAXIMISE YOUR BUDGET
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