Solutions by Goal

Acquire New Shoppers

Entice prospects with relevant promotions to encourage first-time use of your product

Flexible and results-driven solutions that ensure you reach and target shoppers at the moment of most impact

REACH PROSPECTS MOST LIKELY TO RESPOND

Find where new shoppers engage and distribute your promotions across the right channels for maximum effect.

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Remove obstacles

REMOVE OBSTACLES

Address shoppers’ barriers to purchase by incentivising a first purchase or offering money back guarantees.

Create intent

Create custom promotional brand experiences or seamlessly blend digital promotions into existing assets, rewarding prospects with incentives to compel action.

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Inspire purchase in store image

INSPIRE PURCHASE IN STORE

Grab shoppers’ attention when  in store with visible on-pack promotions and in store displays that motivate purchase.

PRODUCT TRIAL CAMPAIGN METRICS FOR A LEADING BEAUTY BRAND
2 x CTR
Increase vs previous client campaigns
96%
Increase in engagement through optimisation
58%
Activation rate of users printing promotions

Drive real-world actions

Succeed against your sales objectives through targeted use of promotions.

The Valassis Difference

Our intelligent promotions platform delivers valuable incentives at the right point in the shopper's journey to inspire purchase.

RELEVANT DISTRIBUTION
We analyse data from analogous campaigns to recommend the right promotion distribution methods for your audience.
MULTI-CHANNEL ENGAGEMENT
We can present promotions across print and digital to increase reach and influence shoppers along the entire path to purchase.
INTEGRATED AT SCALE
Our promotions are accepted across over 120,000 point of sales across Europe meaning that a shopper can redeem your promotion in the store of their choice.
FLEXIBLE SOLUTIONS
We launch printable and paperless promotions across partner networks or host them on your website or custom landing page.

Case Study

A global coffee manufacturer beat their goals 10x using Valassis reporting to react in real time

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Attract new shoppers with relevant promotions
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