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Solutions by Industry

Solutions for Media Publishers

Engage your audiences with relevant promotion content that they value

Integrate brand promotions into your online destination to drive engagement

Funded by brands, delivered by you

Brands work with Valassis to design and distribute promotions to achieve their goals. We enable partner publishers to distribute that content as part of their brand experience.

Segment for relevance

Control the promotions available to your readers by category, manufacturer, value and other variables. Optimise for maximum return.

Controlled integration

Valassis enables partners to deliver the best experiences for your audience and your brand. From fully managed galleries to self-controlled integration through API.

The world's most chosen FMCG brands
975
manufacturers published promotions with Valassis in 2018
70%
of the world's most chosen FMCG brands
£610M
managed through our platform

Connect with leading FMCG brands and budgets

The leading FMCG manufacturers and retailers actively promote their brands through Valassis

Difference

Valassis' platform lets publishers focus on what they do best - delivering experiences that engage audiences and benefit advertisers.

Take control
Publishers choose the right way to connect and present Valassis content for their business and readers.
Shopper choice
Valassis enable your audiences to redeem their promotion in the store and channel they prefer.
In your brand
Valassis work behind the scenes, enabling you to control the experience and take the credit for the value created.
Fully managed. Trusted
Over 40 years' experience managing promotions and settling monies means the biggest players in FMCG trust Valassis as a key business partner.

Case Study

Famous newspaper publisher launches online saving destination to help families save money

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Bring valuable content to your audience
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