Valassis news

Have Yourself a Money Saving Christmas
Blog
11 December, 2017

Shoppers are as deal hungry as ever this Christmas with 42% stating they are on the lookout for promotional offers for the festive supermarket shop, [Read more…]

Share

Small businesses have an opportunity to shine this festive season
Blog
4 December, 2017

The festive season is critical for retailers of all sizes not just for major stores or e-commerce giants, By incorporating best practices larger brands have [Read more…]

Share

Have Yourself a Money Saving Christmas
Press Releases
1 December, 2017

Supermarket Loyalty Gives Way to the Lure of Promotions this Festive Season Shoppers are as deal hungry as ever this Christmas with 42% stating they [Read more…]

Share

The power of personalisation: using data wisely
Blog
29 November, 2017

Adverts tailored to a viewer’s gender, age, location and even name are to be broadcast in pilot schemes from Britain’s commercial television companies.   Channel [Read more…]

Share

Seasonal marketing campaigns
Blog
20 November, 2017

A well-thought-out Christmas marketing campaign can propel firms into the wider consciousness – just ask the bosses of John Lewis. The retailer’s adverts seemingly generate [Read more…]

Share

Seasonal marketing campaigns
Blog
6 November, 2017

It’s that time of the year again. Summer has been and gone in the blink of an eye, the nights are drawing in and nobody [Read more…]

Share

Tapping into local loyalty
Blog
24 October, 2017

Whether you own one shop, several locations, or are part of a national brand, your survival depends on happy customers and repeat business. No easy [Read more…]

Share

Walmart’s new grocery pickup service – great for convenience, not so perfect for promotions
Blog
16 October, 2017

In the US Walmart has launched a new free online grocery pickup service. Shoppers make their grocery list at home, send it to Walmart, drive [Read more…]

Share

Gazing into the crystal ball: 5 futuristic advertising channels
Blog
9 October, 2017

The world of technology is rapidly developing and providing marketers with a wide range of advertising channels. We gaze into the crystal ball and predict [Read more…]

Share

Promotional Tool Adopted by Brands Across Europe
Press Releases
11 September, 2017

A promotional tool launched by Valassis Limited, the UK’s largest coupon and voucher services provider, has seen brand uptake increase fivefold in just one year.  [Read more…]

Share

Millennial marketing
Blog
14 August, 2017

Following their survey into which brands are firm favourites among millennials, marketing industry media outlet The Drum has pinpointed exactly how these brands have marketed [Read more…]

Share

Consumer cravings continue – £3.4billion saved with coupons
Blog
3 July, 2017

Shoppers’ coupon cravings continue. Our recent survey shows that almost all consumers use coupons when supermarket shopping (99%), saving a massive £3.4 billion in the [Read more…]

Share

Quick fix bargain or long term loyalty?
Blog
17 April, 2017

The latest industry data reveals that supermarket one-off promotions have sunk to an 11-year low. The Nielson report shows that in the 4 weeks ending [Read more…]

Share